THE CENTER OF GRAVITY FOR ENTREPRENEURS IN TEXAS
Brian Hafer
Mentor
Brian is an innovative and accomplished marketing executive with over 25 years of leadership experience helping companies scale from one stage to the next, many of which have led to a successful IPO or exit. His background spans a wide range of marketing disciplines where he has experience managing multi-million dollar ad budgets and overseeing significant revenue growth across a number of executive management roles and industry sectors. He is also an avid investor, advisor, and mentor for a number of technology start-ups in the Austin area.
He currently heads up global marketing and strategy for Buyerlink, a One Planet company, where he oversees the expansion of its core marketing services and technology both internationally and across new industry verticals. He also serves as a key advisor for One Planet Ventures, a seed stage portfolio of diverse innovative companies with an emphasis in mobility, transportation, retail and MarTech solutions.
Prior to Buyerlink he served as Vice President of Media and Strategic Partnerships at U.S. Auto Parts Network, Inc., a leading internet retailer of automotive aftermarket products where he helped the company grow sales in excess of $300M. In this role, he lead the company’s overall marketing strategy, which included consumer brand strategy, corporate communications, partnership development, and M&A.
Brian has also held a number of executive roles at Trilogy, Autobytel, and Autoweb.com, which he helped lead to a successful IPO in 1999. He holds a Bachelor of Arts in Business Economics from UC Santa Barbara and an MBA from The Cox School of Business at Southern Methodist University.
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