I’ve got more than 20 years in medical device marketing and training/education with companies of all sizes in orthopedics, spine, cardiovascular, ob-gyn, and more recently digital healthtech. I’ve launched more than 16 devices (class II and III) both domestic and international. I’ve also created and directed the training departments at several major device companies. I particularly have enjoyed my work with exclusive, standard-of-care changing technologies involving the need for direct to consumer campaigns and a serious distillation of complex clinical data. I’m currently working more with small startups in the digital (SaaS) space that bring product/services to the palm of the patient and/or HCP, though welcome the continued advisement of implantable devices and surgical equipment as well. Early engagement about go-to-market strategies is my favorite thing.