AllHers

Allhers is a women only local marketplace to showcase a brand or product online and then meet in person to coordinate a purchase. Existing sites like nextdoor, craigslist and facebook marketplace have few buyer and seller filters, adding an element of unknown risk to the women engaging in a physical meeting. Often they need to plan for protection and security, either bringing backup or planning for their friends to search for them if they don’t return. Despite 60% of local buyers and sellers being women on these platforms, existing marketplaces don’t address these concerns. Instead 70% of women cite fear of physical safety as a main concern using these marketplaces. Allhers is important because it designs the in-person marketplace experience around the primary participant - women. Users must register and be vetted to participate. The platform also designs the meet up with safety as a priority. This includes building in escrow services to prevent something from being stolen during the in-person meeting and determining if buyer intent is real or not.